Lead capture & management
Bring enquiries into one organised pipeline, assign next steps and give your team visibility over every opportunity.
BACKHAT designs, sets up and supports the digital workflows that help businesses manage enquiries, follow up customers and run everyday operations with less friction.
We build practical systems around the moments where work gets delayed, information gets lost or customers need a better experience.
Bring enquiries into one organised pipeline, assign next steps and give your team visibility over every opportunity.
Set up timely reminders and follow-up sequences for enquiries, quotations, appointments and service requests.
Make it easier to request a service, book a consultation or submit an order, with clear steps for your team.
Use carefully scoped assistants to handle routine questions, collect details and route complex cases to a person.
Give owners and staff a clear view of incoming work, outstanding tasks and operational progress.
Connect existing platforms or build a focused tool when generic software does not match your process.
Every engagement starts by understanding the process. We recommend the smallest reliable system that solves the problem, then improve it as your business grows.
Map the customer journey, bottlenecks, existing tools and desired outcome.
Confirm deliverables, timeline, setup fee, third-party costs and support terms.
Configure the workflow, test realistic cases and prepare your team to use it.
Maintain the agreed system, resolve issues and make planned refinements monthly.
This interactive sample shows how a business can keep enquiries organised. Add a sample lead, move it through the pipeline and watch the summary update.
Demo data stays in this browser only. It is not a connected customer account or a live messaging integration.
We price around the work being delivered and the responsibility we take on after launch. The figures below are indicative starting points; every scope is confirmed in writing.
For a small business organising one important process.
For a team connecting several related customer workflows.
For custom apps, complex operations and multiple integrations.
Third-party software, messaging, hosting and API usage fees are separate unless explicitly included. Monthly support scope, service hours and response targets are agreed before work begins.
Share the process you want to improve and what is not working today.
We outline the recommended solution, cost, delivery plan and support.
We implement, test and walk your team through the system.
We provide the agreed monthly maintenance and improvements.
Not necessarily. We first review the tools you already use and look for a reliable way to improve or connect them. Any new subscription is discussed before implementation.
It covers the maintenance, troubleshooting, monitoring and planned refinements defined in your agreement. The exact scope and response targets are written down before the project starts.
No. We define the assistant's boundaries, the information it can collect and when a conversation must be handed to a human. Sensitive decisions remain under your team's control.
No. We build systems intended to improve operational performance, response and follow-up. We agree on useful measures, but business results depend on many factors outside the system.
Access, ownership and data responsibilities are agreed in writing. Where possible, we use client-owned accounts so your business keeps control of its systems.
Tell us about your business and the process you want to improve. We'll review your enquiry and respond with a sensible next step.